Archive for May, 2011

Cricket, Crooks and Calls

When it rains, my joints remind me fondly of Cricket games, played when I was a bit younger. It seems that, with everyone’s family and business responsibilities increasing, that rousting up a team of blokes for a friendly Saturday match, is tantamount to impossible these days.

Oh, well, I probably wouldn’t be able to type, if I remained in the field catching. That said, I recall fondly the matches and the times at the pub afterwards. It’s days like this when you remember the past, like it was yesterday and the funny stories you haven’t thought about for a while – all streaming back to the front of your mind.

Now, I’m not bragging…(Which means I’m about too) but…In this particular match, which we won due in no small part, to some real “arse over elbows” ninja style catches that ended up in me hitting the field hard, (like a high diver into an empty pool) there was cause for a celebration and a pack of ice or two on my bruises.

But it is in the locker room, where the story begins that will lead into today’s topic.

Simon Speaks Out On Membership Marketing Trends

Many people have asked me, what I see will be the trends, emerging for membership markets in what is left of 2011.

Let me say that I have more reason for optimism now, than I have had in quite some time.

As a provider, of one of the premier membership software solutions online (MemberSpeed.com), you may wonder if my interest in creating new markets may in some way taint my opinion, however the facts will speak for themselves, and surely you will come to understand my optimism going forward and the reasoning behind my predictions, in this article.

After all, as a broad-based membership solution provider, we receive a lot of customer feedback from membership owners, using our product.

Many, like you, who utilize membership software in unique and varied ways, share with us insider input, spanning the gambit of niche markets, to help us design upgrades and develop new features in order for us to produce an ever-increasing quality user experience for their members.

Remember too, that our users are both, Internet based-only, as well as, brick and mortar based businesses. Many brick and mortar business now utilize our membership software, to manage and synchronize their storefronts with their online presence, giving us a wide range of niches and sub-niches to draw information and conclusions from.

We spotlight a few of our customer’s varied and diverse websites here at MemberSpeed, if you would like to take a look.

While I’m not at liberty to share any of their specific information with you, I will say that among our users, and across the board, memberships are on the rise!

Here are some of the reasons for what I believe are behind these bullish trends, and how it will most likely play-out over the next few months and possibly years.

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