First off, I’d like to thank all of you in this membership who helped make the limited licensing offer, for Mobile Marketing Exposed a truly successful venture!  We were able to sell out all 25 licenses in less than six hours!

That’s great holiday news!

Also, congratulations to you, if you bought one of the Mobile Marketing licenses, because as we all know the world is going mobile, and we all need to get up to speed as soon as possible. 

Due to the new mobile technologies, this holiday season you can even watch all of your favorite holiday “must see” classics, right from your iPhone^® and iPad^®, thanks to Netflix.com, streaming the videos right to your mobile phones and other mobile devices on demand.

This means that along with Facebook and Twitter, now yet the content of another major membership website is extremely assessable to mobile users. This just goes to show us, how important it is becoming, to meet our members in the marketplace they prefer.

Increasingly, consumers are accessing content through mobile phones, as opposed to their personal computers. At the end of this post, I’ll give you a link that describes a new method for keeping in touch with your members, while they are on-the-go, (even while out getting those last minute items on their Christmas shopping lists!)

However, because this is so near the end of the year, I would like to take this time to showcase one of this year’s most amazing online membership stories, and see what we can draw from the successes, and gather ideas for implementation in our own memberships, in the upcoming year.

In keeping with the Christmas theme, let me ask you, was it a Miracle on 34 Street, or was it a Miracle on 100 Winchester Circle (the corporate headquarters of Netflix Inc.)
Their story will make you a believer in online memberships!

We had seen a lot in the news (earlier this year) about Netflix’s savvy online membership site beating their competition, Blockbuster, although the good news for Netflix’s online membership strategy didn’t stop there.

If you had bought shares at the beginning of this year (for fewer than sixty dollars), you would have made a tidy profit this month when the share price topped the two hundred dollar mark!

 But why stop there?

Investor’s forecast Netflix stocks will rise even further, on reports that their flat per month fee could easily sustain a two dollar increase, with a very minimal (if any) adverse impact on its approximate 18 million and growing membership base.

So, what are they doing right that we can emulate…

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As I look out my window today, snow is coming down and it is 0 degrees (c) here in Manchester.  A quick check at the weather around the globe tells me that it looks much the same across many places in the American Midwest, and cold and rainy almost everywhere else in the northern hemisphere.

However, most of Australia today is sunny with temps reaching 33 Celsius and that is about 91 to 92 degrees Yankee Fahrenheit! 

More interestingly, the temperature is not the only thing heating up in the land down under.

During much of the time, the rest of the world has been struggling with the global recession, Australia has been fairing pretty well.

Rich in natural resources, the economy of Australia got a big Kangaroo kick in the pants by selling prized commodities like gas, coal and ore to China at some very lucrative prices.

So, while Ireland’s banks are being bailed out by the EU, and the US Federal Reserve is toying with creating 600 Billion dollars (essentially out of thin air), to spur its lagging economy, and at home, many are calling for the resignation of our Bank of England’s head Mervyn King, (due to political statements recently released thru wikileaks), Australia’s reserve bank governor, Glen Stevens today is wondering out loud, what to do with all of Australia’s extra money.

I have a few ideas.

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