Question: I’m working on my first membership idea. I plan to test and track everything I do and would really like a benchmark to aim for so I know when I’m doing well…what are your typical conversion rates (salespage and free to paid member upgrades)? Also, what are the best strategies to retain members?
First of all let me say how happy I am you plan to test and track everything – Not doing that is where too many marketers and site owners go wrong…
Unfortunately it’s hard to say what a typical conversion rate is (I don’t know the market you’re in and that can make a sizeable difference for a start)
But let’s look at a typical funnel in the “Internet Marketing” niche – Where you’d be asking a visitor to opt-in to a free site and then upgrade to a paid membership… Read the rest of this entry
Question: How Can I Consistently And Easily Add Affordable Quality Content To My Membership Sites?
One thing many people worry about when they first consider running a recurring billing membership site is whether they’ll be able to think up fresh, new content every month for the life of their site. But relax because I’ll share with you some killer ways to quickly and easily brainstorm new content ideas. Read the rest of this entry
Question: How Much “Stuff” Should You Have In The Site Before You “Open”. And How Do You Set The Price For Your Membership Site?
I get asked this question a lot and it always reminds me of one of my favourite quotes Read the rest of this entry
Question: I Have Never Set Up A Membership Site Before So I Need To Know About Niches That Are More Likely To Attract Members?
Ask your average group of marketers how to pick a niche, and you’ll likely see them divide into two camps.
One group will tell you to “Follow the money.”
The second group will say, “Follow your passions.”
Who’s right? Read the rest of this entry
Q) How can I increase my conversions from free members to paid members?
A) That’s a great question and one that has MANY variables to answer properly. We shall take a look at some of them in this Q&A article. But first let’s ask ourselves what kind of a profit funnel and what sort of revenue methods we wish to have from the membership site. I’m going to also take you behind the scenes on one of our more popular membership sites (you may have heard of it) and show you EXACTLY what we do to turn a free member into a $297+ customer within minutes.
But first, here are some examples on how you could first earn revenue from your sites below. You need to figure out which method(s) you want to use first before you can start or you will just run around in circles wondering what to do. Read the rest of this entry